Kenner store displays, or POP (Point of Purchase) displays as they are sometimes called, are a really fun segment of toy collecting. Kenner produced many different types of store displays over the years to help sell their product lines. Some displays are relatively simple like printed cardboard shelf talkers, and others are so large and elaborate that you are in awe when you see them. Individual displays and display sets could be purchased by toy store owners for use in their stores. In some cases, the displays were thrown in as a perk to encourage large orders, or given to large retailers in hopes they would display them in the toy aisles.
This Fast 111’s store display is a large double-sided metal sign measuring 29 3/8″ wide x 15 7/8″ tall. The display is made from two identical metal halves that are riveted together. This allowed it to hang from the ceiling and be seen from both sides. The display features the Kenner and FAST 111’s logo, as well as the tag line ONE OF A KIND LICENSE PLATES! It also has the following copyright information on it: ©CPG Products Corp. 1981, a subsidiary of General Mills, Inc. by its Division Kenner Products, Cincinnati, Ohio 45202.
One of the coolest parts of this sign is that many of the details are actually press formed into the metal to create a 3-dimensional effect. You can see the raised areas in the image below:
